Beauty Industry

Stila Debuts Dancing with the Stars

The new collection is launching at Ulta stores.

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By: Jamie Matusow

Editor-in-Chief

Stila Cosmetics and ABC are launching the Stila Dancing with the Stars Collection, which will be sold exclusively at ULTA Beauty stores nationwide and at www.ulta.com beginning September 1st.

The limited edition collection, called Live Love Dance, was inspired by the makeup used behind-the-scenes on the ABC television show. Each set is named after a different dance style – Samba, Tango, Freestyle and Cha-Cha.

There are four different palettes, each filled with seven eye shadow colors, plus a powder blush or bronzer. The sets also include Stay All Day 10-in-1 HD Illuminating Beauty Balm; a Smudge Stick;
Waterproof Eye Liner; and a makeup bag with a star-shaped mirror.

“We are honored to be partnering with ABC and Dancing with the Stars on this exciting collection,” said Stila Cosmetics Owner/CEO, Lynn Tilton. “At Stila, we constantly strive to provide our customers with energizing and innovative collections, which I am confident we have achieved through our partnership with ABC.”

The 17th season of the show, produced by BBC Worldwide Productions, premieres on Monday, September 16th on ABC.

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